It’s never been easier to close the gap between you and your target market. Make a fan page for your business on Facebook, start tweeting some micro-blogs on Twitter, and broaden your business connections with LinkedIn. Exposure can spread like wildfire on Facebook, it’s very easy to keep up with your Twitter once you’ve begun, and the connections will come looking for you on LinkedIn. See what develops when you reach out to your target market in a way thats personal to them! Facebook, Twitter, and LinkedIn are just a few of the wrecking balls breaking the communication barriers that stood between CEO and Average Joe, so give new ears to what your target market is saying, and share your company’s personality!
BUT! If you don’t have a plan you will not succeed. Just because someone can post something on Facebook doesn’t make them a Social Network Advertising expert.
While Social Network Advertising or Social Media Marketing may not be right for everyone, it is a good idea to find out what your competitors are doing. You can then see if that is the right space for your type of business to be marketing in and even gauge the level of engagement among your target audience. If you aren’t sure where to start – contact us for a Social Network Advertising and Social Media Marketing Consultation. We can share some valuable insights with you about getting social with your business!