It can be difficult for small businesses to secure a foothold on the leaderboards of Google, Yahoo and Bing, and if you do it yourself, DIY SEO can be harmful to your business.

 

Fort Lauderdale SEO, DIY SEOWhen you’re running a small business you want to get everything right. From your market research, to your unique product and service offerings, everything should be carefully planned and executed, to ensure that you’re successful and can grow your market share. To achieve this, your online presence will be critical, and Search Engine Optimization, or SEO for short, will be a significant aspect of building your presence and developing leads.

You’ve probably performed research on SEO as you planned your business. You may even know a little about the techniques used to improve your search engine rankings. Even knowing this, the fact is that if you get some aspects of SEO wrong, you can cause significant damage to your business, to the point where it would be extremely costly to restore your online presence. When it comes to DIY SEO, you need to understand the risks, which will clearly illustrate why it is best to hire Fort Lauderdale SEO professionals for your company. Continue reading nt-violetta

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How it’s unlikely a small business can balance the professional SEO cost and management with profit.

 

small business SEO, professional SEOSearch Engine Optimization is a term that you’re going to hear and read a lot about when you’re doing business online. SEO can get your website ranking in search engines, and when done right, it will drive traffic towards your site. If you want to be noticed, then SEO will need to be a significant aspect of your online marketing effort. If you run an internet based business, or any kind of business where your online presence is important, then you can’t ignore it. But does that mean that you should do SEO yourself, or would doing so actually be damaging to your business, and leave you in a worse position than where you started? Continue reading nt-violetta

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The dating game of nonprofits and their donors: how building relationships is key and how to keep those relationships.

 

nonprofit relationshipsWhen building relationships with donors, it is important to know that you’re taking the right steps that will allow you to achieve results. Most importantly, you want to be sure that your fundraising efforts will be successful. Long term relationships should be key when you seek new parties interested in donating online, or when you are trying to maintain the existing relationships that you have. Before you can learn from the basic mistakes that are made when dealing with donors, it is important that you understand your business and your message. Continue reading nt-violetta

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In a world gone digital, those with a secure foundation online succeed, and why building your house with hay won’t stand up to the competition.

 

You Can't Build A Business on A $300 WebsiteIn business there is a conversation that usually starts with, “I’ve been in business for a few years and I’m ready to take my business serious. I have money to invest and want to do it correctly because I know it’s going to cost to do it right and compete in my competitive market.” After a discussion with the customer about marketing and options, we usually send over a proposal that is well above the $300 mark. Three or four days usually pass and the email or phone call comes back with, “I’ve talked to a friend and he turned me onto a website that builds websites for under $300. I’m going to go that route instead of your agency.” Continue reading nt-violetta

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