One of the biggest mistakes website owners make is not making sure their content is original and high quality. When a customer comes to your website, they are looking for an answer or a solution to a problem. It is important to provide them with the answers they are looking for, in as original a manner as possible.

Obviously, there will be some carry over in information from various websites. But try to add something personal to each post rather than creating something clinical for visitors to your website. That helps build a connection that will cause the visitor to come back or share your content.

After all, people still crave something real when they are browsing the internet.