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Consider what video can do for your business.

Unless you’ve been living in a cave, you know that Youtube is the second largest search engine on the planet and video is driving sales through the roof. Even a small, short video that offers a little about your products will sell well. If

Don’t Lock Yourself Into One Social Media Site Exclusively.

While most companies–arguably more than 90 percent — focus their attention on Facebook for their holiday social media campaigns, you may want to target other places as well. Don’t lock yourself into one social media platform. Some are projecting that Instagram is going to

Write Engaging Content

Content is king. Your marketing needs to include a fair portion of content, but the content isn’t for the search engines; it’s for your customers. The average customer knows when content is written for keyword use by search engines. You need to use those

Holiday Social Media Marketing

If you’re a local business, which most small companies online today are, then you know that the holiday experience is massively different in –say– Arizona, than it is in Pennsylvania. Use holiday social media marketing to direct your campaigns at local customers. Attract attention