Casper’s Oil approached BMG Creative for product labeling for both their pet and human CBD products. The company originated with CBD products that were developed for rescue dogs and the logo they shared with us to start the project communicated just that. 

 We felt that without addressing the real issue, new labeling would just a waste of time and money. We want back to the client with a revised proposal for rebranding and worked within their budget. They love their new logo. It not only communicates the love between humans and pets, but also communicates their products are for both people and pet consumption.