If you’re involved in business or marketing, you’ve probably heard the buzzword “UX” thrown around. But what does UX really mean?
UX design focuses on customer experience and satisfaction through utility, content, and ease of use. UX can often be confused with usability, but that is only one component of the overall customer experience. User Experience analysis begins with understanding and empathizing with your customer, and improving with them in mind. Below, we explain some of the key principles for better user experience in web design. Continue reading nt-violettaRead more