Previously, server space was very pricey. Therefore, should you desire to host your website on the good server, you’d have needed to spend lots of money. But today, good website hosting solutions are available at simply just a small fraction of the price. Today, the main focus is much more upon creating ease of access so that users are able to easily get to your website without slow load times and difficulty.
Additionally, you will find that websites that do provide ease of access are much more frequently visited and utilized. Here’s a few tidbits that will help you understand why this is such an important feature on your website – and essentially why you want a hosting company with fanatical customer service that takes your business seriously.
Web ease of access works well for growing your subscriber base. If you continue to update your content with valuable information on a blog or other pages, you can only expect return visitors if your website is easy to use. If there are problems accessing the information, your visitors will leave the page just as quickly as they came.
Building customer loyalty is important and does have much to do with ease of access to using your website. Think about it – if you can’t provide a good user experience and that is not important to your company, then your online visitors will not feel valued. And, there’s an excellent chance they will head over to one of your competitors when they need a product or service like yours.
Again, the first impression one may get of your company is through your website. If it is a poor user experience, they may think that dealing with your company will be difficult. If they can zip through your website and find exactly what they need in 2 or 3 clicks, you keep them happy.
Additionally, whenever your website provides a good user experience, with great content and quick loading pages, it will naturally become more visible towards the search engines like Google. This is particularly driven by compliance for their standards and the use of clean coding utilized in website development. Overall, it isn’t ONLY good website hosting that provides a good user experience on your website – but it is one of the factors. At BMGcreative, we partner with Rackspace web hosting because we love the experience they provide for our clients and they are very responsive.
If you have any questions about good website hosting and what options you have for your new website, contact us! We are happy to answer any questions and help you find a web hosting plan to fit your needs.