BMG Creative met with the NEXXBAR team in Jan 2019. They were looking to partner with a creative agency that could take their multi-patented self leverage foam roller to the next level and introduce it into the US Market.
We quickly put a plan in place that started with a much needed re-brand of the company’s color palette & logo and the project quickly took off from there including: brand strategy, product visual enhancements, packaging content and design, new marketing collateral and sales sheets to communicate the new brand voice and messaging, a brand new website including new product and lifestyle photography, video assets for the training library, social media and influencer marketing campaign.