If you’re not using Pinterest for your business, you’re missing out on some great benefits. Pinterest provides users with a visually engaging way to curate and share their interests on the web. Why start using Pinterest?
First, you get the chance to create “rich pins,” which allow you to add store locations, pricing and availability of products. When individuals click on your pin, they arrive at your website.
Second, Pinterest business accounts offer you some great analytics and research tools. You’ll see which images are being pinned from your business site, offering some insight into your target customers.
Third, Pinterest allows you to start branding with a visual platform, and branding is important for any small business.
Pinterest is one of the best ways for you to push traffic to your website and to share your products and services with the world. It is also rapidly becoming one of the biggest social media sites in the world, on par with Twitter and Facebook.